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246 North Seneca Springs Way
Star, ID, 83669
United States


Effective Natural Products - we inform visitors on our wholesale liquid vitamin supplements for both people and pets. Our primary seller is shellfish-free, vegetable glucosamine. We also sell some capsule products and private label formulas for customers wanting to do so.

ENP Blog

Learn about the benefits of our natural products as well as supplement industry insider information with our Continuing Education Series.

Continuing Education from Effective Natural Products - Issue 2

Tanda Weeks

The increasing need for VISION Supplementation

Blue Light (HEV) – Visible light, high energy and short wave length.
The cornea & lens of the eye are very effective at blocking UV rays from the light-sensitive retina & macula. On the other hand, virtually all visible blue light passes through the cornea & lens & reaches the retina.

Display screens of electronics, computers & smartphones emit significant amounts of blue light. The amount of time now spent using these devices & the proximity of screens to the user's face have health care professionals concerned about the long-term effects of blue light on eye health. Cumulative & constant exposure to blue light has the potential to cause damage to the retinal cells, leading to retinal cell death which can in turn lead to macular degeneration.

Carotenoids - Carotenoids are phytonutrients (plant chemicals), they are found in the cells of a wide variety of plants, algae & bacteria. In the
human body, carotenoids act as antioxidants & provide anti-inflammatory & immune system benefits.

Lutein & Zeaxanthin are the only carotenoids found in the retina. Lutein & zeaxanthin in the macula block blue light from reaching the retina, thereby reducing oxidative damage that could lead to macular degeneration (AMD). A number of studies have found that lutein &
zeaxanthin either help prevent AMD or may slow the disease.